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Content
List of literature
| Location marks: 339 |
| Abeceda marketingu / Laurent Maruani ; Z francouzš. přel. Zdeněk Mošna ; Anna Krejzová |
| Maruani, Laurent 070 |
| Originator: Mošna, Zdeněk, Krejzová, Anna 730 020 |
| Publish info: Praha : Management press, 1995 |
| Range: 227 s : tab. |
| ISBN: 80-85603-95-0 |
| Keywords: prodej, reklama, obchod, marketing, trh, propagace, ceny |
| Annotation: Annotation source: |
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